By Sonja Gustafson June 26, 2015


Knowledge Transfer 101: An Introduction by Steve Trautman

Posted by Sonja Gustafson on Jun 26, 2015 6:06:44 AM
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As part of our continuing eBook series launched earlier this year, today we’re releasing our second complimentary, short eBook from our own Steve Trautman: KNOWLEDGE TRANSFER 101: An Introduction.

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Steve is the leading international thought leader on managing talent risk using knowledge transfer. This second eBook (33 pgs.) covers the basics—from what knowledge transfer is to best practices in the workplace. It makes a great resource for those starting out in this work or for colleagues joining a team already engaged in knowledge transfer.

What It Is

The new eBook will:

  • Thoroughly define knowledge transfer—including what it is not.
  • Clarify foundational terminology.
  • Explain the most highly accepted research behind how people learn at work.
  • Show how knowledge transfer is applied to solve a number of common business challenges.
  • Provide a checklist for what makes a good knowledge transfer program.
  • Give the top 6 common reasons why knowledge transfer programs fail.
  • And more.

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We hope you enjoy this free series! As always, I welcome your feedback in the comments section below.

— Sonja

Topics: Knowledge Transfer Definition, Terms & Roles

Sonja Gustafson

Sonja Gustafson

Sonja is a marketing veteran of over 25 years dating back to the “go-go” days at Microsoft. She was deeply involved in creating and opening up the new markets of multimedia software, including Microsoft Encarta, Microsoft Bookshelf, and Multimedia Beethoven. She then moved on to help bring the first version of the Microsoft’s corporate intranet, MSWeb, and managed a team of crack researchers who did then what Google does now: find answers. Then there were the “other go-go” days of mommyhood where new dreams were inspired and journeys launched within two fabulous children. In 2011 Sonja joined The Steve Trautman Co. as Marketing Director, and continues her drive in helping businesses manage talent risk so that their workforce is ready to roll.

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